Activity in Fits and Starts
Crazy week in the ad jungle and it’s only Wednesday.
It’s a truism of our industry that, if all of your clients have been slumbering through the summer, they’ll all kick in to hyperactivity at once, and that’s exactly what’s happening.
As of today, I’ve got five television projects for two different clients on my plate– all scheduled for shooting outside the country and all scheduled to shoot during the same 30-day period– a large radio assignment on a stop-drop-and-roll schedule for a third client, a fully integrated campaign with hundreds of pieces and parts for a fourth client and a political minefield that needs navigating for a fifth.
I’ve got an air conditioning unit that’s out and making the pregnant She Monkey miserable, a nursery that needs nursing, Scottish Rite lines to refresh my mind on and another family emergency trip looming somewhere on the horizon.
I also need to find a replacement for a member of my team. Jason has taken a position at an agency in Las Vegas where he will take designing escort service flyers to a whole new level. (The timing could have been better, but he’s a good kid and I wish him all the luck in the world.)
And Adverb itself has been busy. The Tequiza/Smashed article got picked up by Steve at Adrants yesterday morning, Jessica at Gawker in the afternoon and by Scott at Media Orchard in the evening. It’s now been viewed by countless thousands of people. (Ok, they’re count-able, I just don’t have the time to do so.)*
So, as Kevin Costner said in Bull Durham, we’re dealing with a lot of shit, here.
*Edit: O.k., it’s way past 24-hours since the link rush but, being a blogger, I finally counted. Thanks to all 23,622 of you who visited yesterday. I feel like I should have set out hors d’ourves or something.
6 commentsEmail Article Wednesday, August 9th, 2006 at 02:51pm Mack Simpson
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