Advertising Imitates Hollywood Imitates Advertising My Life, My Content

Global Domination? Check.

I guess we’re doing o.k.

This, from a Morningstar alert email this morning:

Omnicom Group (OMC) reported first-quarter results Tuesday that were, as usual, quite strong. We’re maintaining our $90 fair value estimate, which is a few dollars above Omnicom’s closing price Monday. We’ve long considered Omnicom the leader in marketing services, thanks to its consistent ability to win new business–largely due to the strength of its individual agencies–and increase profits for shareholders. Internal growth in the first quarter was 8.7%, which will probably exceed the internal growth rates of Omnicom’s closest rivals. Thanks to a strengthened dollar, currency movements hurt results in the quarter. However, Omnicom still boosted earnings per share more than 13%. We’re expecting a strong year from Omnicom, and the first quarter was a step in that direction.

Email Article Tuesday, April 25th, 2006 at 12:26pm Mack Simpson

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4 Comments Add your own

  • 1. makethelogobigger  |  April 25th, 2006 at 3:04 pm

    “…Omnicom still boosted earnings per share more than 13% while taking into account bar tabs expensed on agency photoshoots while outside the US approaching 2.4% of gross billings.”

    ;-p

  • 2. Mack Simpson  |  April 25th, 2006 at 4:26 pm

    HA!

    (It’s only funny ’cause it’s true.)

  • 3. Roger Wehbe  |  July 9th, 2006 at 3:27 pm

    uhh.. I doubt it….. they don’t even rank for ‘Marketing Agency’ in Google..

    Billions in billables but not one search engine optimization firm in their network. It sort of shows a lack of planning on their part.

  • 4. Mack Simpson  |  July 9th, 2006 at 4:20 pm

    Oh, really? That’s news to me.

    And you do know that Omnicom is an advertising agency holding company, right? Omnicom doesn’t perform advertising or marketing-related duties (except for their own benefit), they own a global collection of agencies that perform those functions for their individual clients, and none of the agencies are called “Omnicom.”

    It’s akin to taking Berkshire Hathaway to task for not appearing when you run a Gooogle search for “insurance companies.”

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