CP+B: Safe Happens
Holyfuckingshit.
If you haven’t seen the new VW “Safe Happens” spot, you will.
And then you’ll talk about it.
I watched it four times on TiVO before writing this. Too bad the :30 is dead, otherwise I would have watched it more.
UPDATE: The spot’s been released on AdCritic under the title “Like” (and, like, they should know). Better have a password handy to view it.
UPDATED UPDATE: Someone’s placed “Like” and a second spot, titled “Movie,” online (it wasn’t me, I swear). Click the links to view Crispin Porter + Bogusky’s latest and greatest.
Email Article Monday, April 10th, 2006 at 10:59pm Mack Simpson
Filed under: Ad Jungle | add this post to del.icio.us
3 Comments Add your own
1. makethelogobigger | April 11th, 2006 at 10:53 pm
All I can say is when they move to Colorado, the thin air will prevent them from coming up with cool stuff like that.
;-p
2. Mack Simpson | April 11th, 2006 at 10:59 pm
When they open the Boulder office, I suspect they’ll have more than just thin air in their lungs. I’m not counting them out.
3. makethelogobigger | April 13th, 2006 at 1:59 pm
Definitely never counting them out, it’s just that someone has to stop the juggernaut… someone has to be the boy in front of the tank… the, oh, never mind.
I have to get back to work.
;-p
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